wingstop

our goal:
to describe the unshakeable flavor of the new mango & habanero wings

our approach:
to become the first brand that follows you across social media—instead of the other way around

we brought flavor to life with 2 of the most obnoxiously loveable characters that are obsessed with following you—everywhere

and we meant everywhere.
we followed on social, on digital,
even on their way to work.